1xRUN is excited to announce The Small Business Mural Project, our latest partnership with Quicken Loans here in Detroit, which will tap seven local artists including 1xRUN alumni Freddy Diaz, Ouizi, Jesse Kassel, Michelle Tanguay, Sheefy McFly, and Sydney G. James, along with Detroit artist Phil Fresh Simpson, to paint murals on six small businesses to celebrate local entrepreneurship in Rosedale Park, University District, Springwells Village and Jefferson Chalmers. Read on to find out more about The Small Business Mural Project. . .
Quicken Loans Family of Companies is a For-More-Than-Profit enterprise with a passion for investing in people and communities. Their focus is to grow Detroit’s population, drive Job Growth, and increase opportunity for all. This year, the Quicken Loans Family of Companies is committed to bringing 1,000 entrepreneurial ideas to action, and
investing in and strengthening small, local businesses. Today, we are celebrating local entrepreneurship through “The Small Business Murals Project,” which puts murals by local artists on small business facades in six Detroit neighborhoods. This is part of the Quicken Loans Family of Companies’ goal to support Detroit entrepreneurs and their small businesses in multiple ways. See the map below for mural locations:
Seven local artists will begin painting murals in collaboration with six small local businesses across Detroit to help activate the neighborhoods and celebrate the city’s entrepreneurship culture. The Small Business Murals Project is a partnership between the Quicken Loans Family of Companies and 1xRUN, local publisher of fine art editions and producer of the Murals in the Market program at Eastern Market. All six murals are scheduled to be complete by Sunday, May 21. This project finishes up just as Startup Week begins in Detroit, during which Quicken Loans and WeWork will invest $2.5 million in Detroit entrepreneurs on Quicken Loans Detroit Demo Day, May 25, 2017, at the Gem Theatre.
All of the entrepreneurs joining in the Small Business Murals project are graduates of local entrepreneurial training/development programs: BUILD Institute, Lifeline, and ProsperUs. Quicken Loans is a funder for each of these programs.
Participating businesses are Cutz Lounge,The Grooming Shop and Garden Bug in Rosedale Park, Social Sushi, E&S Uniforms and Apparel in University District, La Posada Taqueria Y Carniceria in Springwells Village, and Craft Café in Jefferson Chalmers.
“We see this project as a way to support small businesses, artists and neighborhoods and also as a way to connect our team members to the city in a creative and impactful way. Small business is the lifeblood of a community and we believe that the blend of arts and entrepreneurship plays a powerful role in successful neighborhoods,” said Helen Johnson, Quicken Loans Vice President of Strategic Investment. “The Small Business Murals Project is an example of how we can contribute to the city we all love and continue to work together on a path of forward momentum.”
For each of the six murals, the entrepreneur and artist have collaborated on the design for their mural, making each painting unique and representative of the flavor and character of the business and neighborhood as well as the artist’s unique style. Four of the six works were designed to allow for multiple painters to work on each mural. On Friday, May 19 and Saturday, May 20 more than 150 volunteers from the Quicken Loans Family of Companies will follow the artist’s instructions for filling in these three murals.
Read on below for a complete list of mural locations and artists.
“I love the collaboration of this project – you’ve got entrepreneurs, artists and creative people working together to make amazing things happen,” said Dante Williams, Owner/Manager of Cutz Lounge The Grooming Shop. “As a community, we’re really creating synergy and capturing the essence of Detroit.”
The team at The Small Business Murals Project tapped Eastern Market based 1xRUN to curate and produce the six murals for this city wide project. The world’s leading publisher of fine art editions, 1xRUN and their veteran team have championed Detroit’s public art scene for nearly a decade. Their annual arts and culture festival Murals In The Market is also entering its third year this September, partnering with the Eastern Market Corporation and the John S. and James L. Knight Foundation to present dozens of permanent murals throughout the Eastern Market district. Over the past five years 1xRUN, along the company’s fine art gallery Inner State, have curated and produced more than 100 murals in Eastern Market alone, with more than 150 murals throughout the City of Detroit.
“Over the past 10 years we’ve worked hard to collaborate with local businesses that may be considered more ‘off the beaten path’ to create unique murals that not only allow the artist to express their creative freedoms, but to build on the exploration of art in the City of Detroit,” Jesse Cory, 1xRUN CEO said from his Eastern Market studio. “From the moment we started the conversion with Quicken Loans our entire team was excited to collaborate with a partner that shares our vision for public art in Detroit.”
1xRUN has tapped some of Detroit’s most prominent street artists to participate in the project, whose work many will recognize from Murals In The Market and other
local businesses around the city:
Freddy Diaz – Diaz was recently commissioned by the Lear Corporation to create a unique mural painted inside their new Innovation Center in Detroit’s Capitol Park.
Jesse Kassel – National burger chain Shake Shack commissioned a permanent piece for the opening of their new downtown Detroit location.
Sydney G. James – Recently commissioned by Under Armour to paint Justin Verlander in the new Brand House on Woodward.
Ouizi – Detroiters may know her work best from the Flower House project in partnership with Pot+Box, and her mural at Astro Coffee.
Sheefy McFly – Visual artist turned musician who co-founded Rager Haus artist collective and The Air Up There hip-hop showcase
Phil Fresh Simpson – Founder of The Smile Brand, a streetwear and lifestyle brand dedicated to the life of smiling and spreading joy.
Michelle Tanguay – Michelle’s “Lollipop Building” murals adorn vacant street-level windows on the corner of Michigan Avenue and Washington Boulevard.
Cutz Lounge The Grooming Shop (Sheefy McFly, Phil Fresh Simpson)
19655 Grand River Ave, 48223
Social Sushi (Jesse Kassel)
18663 Livernois Ave, 48221
La Posada Taqueria Y Carniceria (Freddy Diaz)
1930 Springwells Ave., 48209
E&S Uniforms (Sydney G. James)
18986 Schaefer Hwy, 48235
Garden Bug (Ouizi)
18901 Grand River Ave, 48223
Craft Cafe (Michelle Tanguay)
14600 Mack Ave., 48215